Pricing
One platform, three ways in
Use Pro AI yourself, train your whole team, or take the Masterclass on its own. Whichever you choose, the practical AI training is built in.
Pay for credits, not for seats
Every plan includes AI tools and the Pro AI Masterclass — Module 1 on Free, the full 10-module course on Starter and Pro. What changes between them is how many credits land in your balance each month.
Free
Explore what AI can do for your business.
- 5,000 credits / month
- AI Writing + AI Images
- Generation history
- Masterclass: Module 1
- Community support
Starter
For small-business owners ready to put AI to work.
- 50,000 credits / month
- AI Writing + AI Documents + AI Images + AI Video
- Usage analytics
- Downloads & history export
- Full 10-module Masterclass
- Pro AI Business Workbook
- Prompt Library
- 30-Day AI Action Plan
- Certificate of Completion
- Email support
Pro
For higher-volume users who need more AI every month.
- 200,000 credits / month
- Everything in Starter
- Full 10-module Masterclass + Workbook
- Prompt Library & 30-Day Action Plan
- Certificate of Completion
- Priority generation queue
- Early access to new features
- Priority support
Train your team with Pro AI
Give your people practical AI skills they can actually use at work.
Pro AI Business combines our complete AI training programme with hands-on access to Pro AI — helping your team use AI for admin, communication, marketing, customer service, research, planning and everyday productivity.
Small Team
Up to 5 learners
One-off training package
- Complete 10-module Masterclass
- Individual course access
- Workbook for every learner
- Prompt Library
- 30-Day AI Action Plan
- Certificate for every learner
- 30 days' Pro AI access
Business
Up to 10 learners
One-off training package
- Everything in Small Team
- Up to 10 individual learners
- Pro AI practice access
- Completion certificates
- Team implementation resources
- Priority onboarding/support
Organisation
25+ learners
For larger companies, charities, training organisations, councils, enterprise programmes and other organisations.
- Volume licences
- Larger cohorts
- Optional live training
- Optional implementation workshop
- Organisation reporting where available
- Custom onboarding
- Pro AI platform packages
- Bespoke pricing
Team packages are the training programme plus temporary Pro AI practice access — not perpetual software accounts. After training, we’ll help you keep your team on Pro AI with a team plan if you want to.
Just want the training?
Get the complete 10-module practical AI for Small Business programme without an ongoing Pro AI membership.
A single payment. No subscription, no recurring charge.
What’s included
- Complete 10-module course
- Pro AI Business Workbook
- Prompt Library
- 30-Day AI Action Plan
- Certificate of Completion
- 30 days of Pro AI Starter included
Arrived from the training site and don’t want another subscription? Buy the course on its own — you can always upgrade to a Pro AI plan later.
Need more? Buy additional credits without changing your plan.
Top up your balance for a busy month and keep your current plan exactly as it is. Coming soon — we’ll announce top-up packs closer to launch.
Why credits
Per-seat pricing punishes light months
Most AI tools bill per seat per month. Usage is spiky, so you end up paying flat for something you use unevenly.
FAQ
Questions about credits and billing
Credits are the unit we bill AI usage in. Your plan grants an allocation each month and every run deducts from it. Writing is billed on length, so a short draft costs less than a long one — a typical run is around 180 credits. Images are a fixed cost per render, from 1,200 credits. Every run is itemised in your history, so you can always see what something cost.
Generation pauses. We do not silently bill overage. You can upgrade to a larger plan whenever you like, and your allocation refreshes at the start of each billing cycle.
No — allocation resets monthly. If you consistently finish the month with a large surplus, you are on too big a plan and should move down; usage analytics make that obvious.
Version 1 ships AI Writing and AI Image Generation. Both are included on every plan, including Free. Additional tools arrive in version 2 and draw from the same balance rather than adding a separate bill.
Yes. Subscriptions are managed through Stripe, so you can upgrade, downgrade or cancel from your billing page. Access continues to the end of the period you have paid for.
No. The Free plan includes 5,000 credits per month and both tools, with no card required.
Start with 5,000 free credits. No card required.
Both AI tools, the full dashboard, and itemised usage history — on the free plan, today.